SOCIAL AND INNOVATIVE DIMENSION OF ECONOMIC SUSTAINABILITY OF TELECOMMUNICATIONS COMPANIES IN THE CONTEXT OF DIGITALISATION: SYNERGY OF CSR, QMS AND AI IN THE FORMATION OF MARKETING AND COMMUNICATION POLICY

Authors

• O. Maslak https://orcid.org/0000-0001-6793-4367
• Y. Yakovenko https://orcid.org/0000-0001-5042-2701
• M. Maslak https://orcid.org/0000-0002-3322-740X
• P. Kulinichev https://orcid.org/0000-0002-6977-9484