THEORETICAL FOUNDATIONS OF MARKETING MANAGEMENT OF THE ENERGY SAVING SYSTEM IN INNOVATION-ORIENTED ORGANIZATIONS IN CONDITIONS OF DIGITALIZATION Authors P. Paschenko https://orcid.org/0000-0001-8375-2424 V. Nechyporenko https://orcid.org/0000-0001-8257-2720 V. Hnidenko https://orcid.org/0009-0009-2142-8966 DOI: https://doi.org/10.32702/2306-6814.2024.16.191 Downloads pdf (Українська) Published 2024-08-15 Issue No. 16 (2024): Investytsiyi: praktyka ta dosvid Section Статті