INNOVATION, OF THE MARKETING OF VALUES AND OMNICHANNEL MARKETING IN THE COMPANY'S PURCHASING ACTIVITIES

Authors

O. Golovnina https://orcid.org/0000-0003-2272-9233
M. Denysenko https://orcid.org/0000-0001-8767-9762
Т. Sоmkina https://orcid.org/0000-0003-2852-2989

DOI:

https://doi.org/10.32702/2306-6792.2025.2.14

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Published

2025-01-14

Issue

No. 2 (2025): AGROSVIT

Section

Статті