A PROJECT APPROACH TO IMPLEMENTING PERSONALIZED PRICING IN THE DIGITAL ENVIRONMENT

Authors

• V. Hnoievyi https://orcid.org/0000-0003-1669-9680
• V. Tatarinov https://orcid.org/0000-0001-7373-1267
• І. Kravtsova https://orcid.org/0000-0003-0237-464X
• O. Koren https://orcid.org/0000-0002-2967-0126
• Y. Malashenko https://orcid.org/0000-0001-5748-8906