DEVELOPMENT OF DYNAMIC MARKETING STRATEGIES FOR THE ENTERPRISE IN CONDITIONS OF PERMANENT MARKET FLUCTUATIONS Authors O. Kitchenko https://orcid.org/0000-0002-3868-5653 DOI: https://doi.org/10.32702/2307-2105.2026.5.35 Downloads pdf (Українська) Published 2026-05-26 Issue No. 5 (2026): Efektyvna ekonomika Section Статті