OPERATIONAL MANAGEMENT IN DIGITAL MARKETING: ENSURING UNINTERRUPTED OPERATION OF ONLINE PLATFORMS Authors O. Havrylets https://orcid.org/0000-0001-7333-0041 N. Dochynets https://orcid.org/0000-0002-7075-8760 D. Melnyk https://orcid.org/0009-0003-3652-2329 DOI: https://doi.org/10.32702/2307-2105.2025.7.88%20 Downloads pdf Published 2025-07-17 Issue No. 7 (2025): Efektyvna ekonomika Section Статті