FORMATION OF MARKETING PRODUCT POLICY OF A MANUFACTURING ENTERPRISE IN THE FACE OF MODERN CHALLENGES Authors I. Bubenets https://orcid.org/0000-0003-4893-6118 DOI: https://doi.org/10.32702/2307-2105.2026.2.93 Downloads pdf (Українська) Published 2026-02-19 Issue No. 2 (2026): Efektyvna ekonomika Section Статті