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  3. No. 2 (2026): Efektyvna ekonomika /
  4. Статті

CONCEPTUALIZATION OF THE CUSTOMER JOURNEY MAP AS A TOOL FOR CONSUMER LOYALTY MANAGEMENT

Authors

  • S. Lykholat https://orcid.org/0000-0002-0517-6852
  • P.-A. Shandala https://orcid.org/0009-0000-5881-7791

DOI:

https://doi.org/10.32702/2307-2105.2026.2.119

Downloads

  • pdf (Українська)

Published

2026-02-19

Issue

No. 2 (2026): Efektyvna ekonomika

Section

Статті

CONTACTS

 

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Language

  • Українська
  • English
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