FORMATION OF STRATEGIC TOOLS FOR MEDIA MANAGEMENT IN THE REALITIES OF DIGITAL TRANSFORMATION Authors O. Gudz https://orcid.org/0000-0002-9982-7328 S. Petkun https://orcid.org/0000-0002-0703-169X DOI: https://doi.org/10.32702/2306-6814.2023.23.125 Downloads pdf (Українська) Published 2023-12-07 Issue No. 23 (2023): Investytsiyi: praktyka ta dosvid Section Статті