MARKETING AUTOMATION: THE EFFECTIVENESS OF USING CRM SYSTEMS AND MARKETING PLATFORMS FOR SMALL AND MEDIUM-SIZED BUSINESSES Authors А. Strunhar https://orcid.org/0000-0001-8702-9911 DOI: https://doi.org/10.32702/2306-6814.2024.13.147 Downloads pdf (Українська) Published 2024-07-04 Issue No. 13 (2024): Investytsiyi: praktyka ta dosvid Section Статті